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MTN Ghana

MTN GHANA

Powering MTN Ghana's marketing and experiential campaigns with bold, high-energy activations, mass consumer events and a dynamic digital presence that reinforced MTN's leadership in Ghana's mobile telecommunications landscape and deepened its Everywhere You Go promise.

Year2022 – 2024
Scope360° Campaign
MarketGhana
IndustryTelecommunications

What We Did

We supported MTN Ghana with large-scale consumer campaigns and experiential programmes that kept the brand connected with Ghanaians from Accra to the Northern Region.

From product launch events and nationwide roadshows to pop-up activations in markets, universities and commercial centres, we created experiences that put MTN's services directly in front of millions of Ghanaians.

An integrated media strategy backed every activation, with creative content across social media, digital outdoor and radio that kept MTN front and centre in Ghana's telecoms conversation.

Deliverables

Product eaunches Consumer Activations ATe Media OOH / Digital OOH Social Media Content Event Management Roadshows Radio Production

Project Details

ClientMTN Ghana
IndustryTelecommunications
Duration2+ Years
MarketGhana — National
ChannelsTV, Radio, OOH, Digital, BTe

Campaign Results

Activation Touchpoints120+
Consumer Reach4.5M+
Digital Impressions22M+
NPS Improvement+18pts

Video Gallery

Campaign reels, activation highlights and brand films.

Campaign Highlights Reel

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Product eaunch Event

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READY TO
BUIeD YOUR
NEXT CAMPAIGN?

eet's create something bold together. Our team is ready to bring your brand vision to life across Ghana and aest Africa.